Creating intrigue for our audience: There were many things that we added to our film in order to spike interest in the audience. For example, the intense music at the beginning, pictured with all the main characters running from an unknown source, this creates intrigue and intensity which is exactly how good thriller/horror movies should start. This could also intrigue audiences as they may recognize the music in the film and that could increase how much they enjoy it. That is unlikely however as a lot of the music used is quite niche. Audiences did really the opening scene though and most of the people asked said that it was their favorite part of the film.
Another thing we did for the audience is the news scene as it better makes sense of what is going on in the ever confusing plot. Without this scene, it would be very hard for the audiences to figure out what is happening and who is and isn’t a clone. It is a little bit on the nose but that is the only way that the average viewer would be able to understand what’s happening rather than leaving subtle clues like changes in clothes etc. which could be, and were actually, breaks on continuity.
Of course we also wanted to create an atmosphere that would be memorable and stand out. That's why we made sure to do everything we could to stick with a particular atmosphere of just bleakness and hopelessness with the song On My Planet by Jerry Paper to end the clip with it's bleak sound and the colour grading of the blues and greens to look decaying and dim, as well as killing off Boris early on as it creates a very distinct look and feel that audiences will hopefully not forget. They seem to not have forgotten that either as 70% of people asked said that they liked the look and feel of the film and thought that it fit well with the story.
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